The power of beautiful, usable, professional design can't be overstated. When readers look at a blog, the first thing they judge is how it "feels" from a design and UX perspective. Sites that use default templates or have horrifying, 1990's design will receive less trust, a lower time-on-page, fewer pages per visit and a lower likelihood of being shared. Those that feature stunning design that clearly indicates quality work will experience the reverse - and reap amazing benefits.
In the 2000s, with more and more Internet users and the birth of iPhone, customers started searching products and making decisions about their needs online first, instead of consulting a salesperson, which created a new problem for the marketing department of a company. In addition, a survey in 2000 in the United Kingdom found that most retailers had not registered their own domain address. These problems made marketers find the digital ways for market development.
Love the great article and I've used a variety of these methods to gain traffic to my websites. Many of them definitely work, although everyone will not have the same type of success. One place I like to use to amass traffic to my website is http://increasetraffic.co, because they send actual real visitors to your site cheaply. I think you get like 10,000 visits a month for 10 bucks, which is like a happy meal and a few cup cakes these days. I have been following your blog for sometime and I most certainly will keep this information bookmarked. I have been reading this blog for so long I figured it was actually time to let you know I exist and leave a comment... lol
Search engines are a massive opportunity for traffic, yet many bloggers ignore this channel for a variety of reasons that usually have more to do with fear and misunderstanding than true problems. As I've written before, " SEO, when done right, should never interfere with great writing." In 2014, Google will see over 6 billion daily searches from around the world, and that number is only growing:
Learning the right blog SEO strategies and best practices of using target keyword phrases should be your top priority. You should learn how to do keyword research—and use those core target keywords in the headline, throughout the article, and in your image file names, there are a lot of other best practices to get familiar with, like making your URL SEO-friendly and using keyword synonyms. There’s a lot to learn.
7. Techniques of contrast, perspective and colors for the design appropriate to the meaning of the subjects. You do not have to be an artist in order to be able to use their effects in general. Contrasts create a realistic impression and any perspective promises a future. Hot colours from red to yellow are attractive and giving a welcome to the visitors, but also give an impression of restlessness. Green is “the perfect” color – it expresses positive emotions like stillness, hope… Opposite colors like yellow and purple, green and red or blue and orange give meaning of difference. When colors are similar (like yellow, orange, pink, red) they give meaning of diversity. These three general techniques of contrast, perspective and colours can combine in many different ways in order to correspond to the texts. The combination between these techniques and the meaning creates a strong harmony.
Before someone can prepare an article like this, there must have been a level of understanding that has been attained; undaunted and formidable. I must appreciate what you have such knowledge, not only that, I also appreciate your efforts in reaching out to people with what you know. This written piece has been one of the best I've ever come across.
Most importantly though, remember that Pinterest is a community just like any other social media, so make sure you’re active, connecting with others in your niche and re-pinning others’ content too. If you’re just shouting into the void by only sharing your own images, you’re going to have a hard time gaining traction and figuring out how to drive traffic to your blog from the platform.
As bloggers, we see a lot of comments. Many are spam, only a few add real value, and even fewer are truly fascinating and remarkable. If you can be in this final category consistently, in ways that make a blogger sit up and think "man, I wish that person commented here more often!" you can achieve great things for your own site's visibility through participation in the comments of other blogs.
Connecting the dots between marketing and sales is hugely important -- according to Aberdeen Group, companies with strong sales and marketing alignment achieve a 20% annual growth rate, compared to a 4% decline in revenue for companies with poor alignment. If you can improve your customer's' journey through the buying cycle by using digital technologies, then it's likely to reflect positively on your business's bottom line.
Great post, thank you so much for the information! Finding good topics to write about and even writing compelling blog posts are not the end of the line as I thought they would be; so I was left wondering where the hordes of readers were. The time you took to address the many different ideas on how to increase traffic not only give me some great ideas but leave me with inspiration that simply writing the blog post isn't enough. Thank you for your efforts and what a great read and resource.
The kind of content you create depends on your audience's needs at different stages in the buyer's journey. You should start by creating buyer personas (use these free templates, or try makemypersona.com) to identify what your audience's goals and challenges are in relation to your business. On a basic level, your online content should aim to help them meet these goals, and overcome their challenges.
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To do that, you need a consolidated view of customer preferences and expectations across all channels – web, social media, mobile, direct mail, point of sale, etc. Retailers do this using omnichannel retail analytics. Marketers can use this information to create and anticipate consistent, coordinated customer experiences that will move customers along in the buying cycle. The deeper your customer insight into behavior and preferences, the more likely you are to engage them in lucrative interactions.
I know many bloggers that have had great success using Pinterest to drive traffic to their blogs. I’ve had a good measure of success on my Pinterest too. You’ll want to make sure you have good visuals to go with each blog post–infographics like I have here and here are great for this–and the most successful Pinterest bloggers recommend that you post at least 10 unique pins (images) for every new blog post you publish on your site if you hope to drive traffic to your website in a meaningful way.
Enhance your writing. So now people are hooked on the appearance of your blog, but now you’ve got to provide stellar content to keep them around. In general, blogs should be written with a light-hearted tone and easy to understand vocabulary (unless it’s an academic or otherwise specific blog). Get your blog optimized for search engines (SEO optimized) by using common search queries throughout your writing. This will move your blog closer to the top of search engine result pages, and make people more likely to read your posts.
Let's look at a few simple reasons why the content is getting it to the top.l It has a great title, with a number displayed prominently. You find a lot of trash when you're looking around on the internet, and a large number tends to attract traffic. You know you'll get a lot of key points, in this case 21 of them, and you can work your own content around those key points.
Influencer marketing: Important nodes are identified within related communities, known as influencers. This is becoming an important concept in digital targeting. It is possible to reach influencers via paid advertising, such as Facebook Advertising or Google Adwords campaigns, or through sophisticated sCRM (social customer relationship management) software, such as SAP C4C, Microsoft Dynamics, Sage CRM and Salesforce CRM. Many universities now focus, at Masters level, on engagement strategies for influencers.
If your site already has a high domain authority (DA), you don’t have to worry about this step. If you don’t know what I’m talking about, domain authority is a search engine ranking score that ranges from 1 to 100, and it predicts how well the site will rank in result pages—it’s based on age, popularity, and size. Your brand-new blog will have a ranking around 1 (sorry), while Facebook has a ranking of 99. As you get bigger and better, your DA score will get higher.
You’ll need to heavily focus on those relationships though–networking with media people, starting lower (like podcasts and radio), connect with journalists, etc. Most importantly, you’ll need to actually do something that could be featured on the news if you hope to use this tactic to drive traffic to your blog. Not an easy feat, but you can get creative!
I really enjoyed this post! It was informative, well detailed and I didn’t get the sudden urge to off myself which is what I usually feel when I read anything involving business. That being said, turning my blog into a lucrative endeavor seems so overwhelming. I’m new to all this and I’m wondering which is best to concentrate on at first? Or is it ideal to do all these suggestions all at once? I hope you’ll say no to the second question ;).
Digital marketing planning is a term used in marketing management. It describes the first stage of forming a digital marketing strategy for the wider digital marketing system. The difference between digital and traditional marketing planning is that it uses digitally based communication tools and technology such as Social, Web, Mobile, Scannable Surface. Nevertheless, both are aligned with the vision, the mission of the company and the overarching business strategy.