Acquiring new visitors is essential, but retaining them is even more important. Because it is made by relevant visitors, direct traffic is an essential sign of the health of the site. The number of direct visits, their proportion in total visits, as well as the behavior of those who went directly to the site (in Google Analytics is between predefined segments, so a few clicks away) are important indicators in analyzing a website traffic quality. Web analytics tools themselves segment traffic by source and distinctly mark direct traffic.
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Social networks are a hot spot for work-at-home danger. One company called Easy Tweet Profits claims you can make up to $873/day online. They even claim one person earned $400,000/year using their method of tweeting your way to success. The catch? By signing up for their program you agree to be charged just under $50 per month! There are a whole host of other companies with similar names (usually involving “make money” or “make profits”) that suggest social networking can be a cash cow. But their game is all the same: Whether you’re talking about something you see on Craigslist, eBay, Facebook, Twitter or whatever’s the next hot thing, you’ve got to be wary.