Use it as a lead magnet/free mini-course. You can also use an autoresponder as a lead magnet to attract new subscribers to your email list. This is commonly done in the form of a free “mini-course”, or a free “challenge”, which promises to deliver a series of emails containing lessons (or other valuable information) over the course of several days or weeks. There is high perceived value with a mini-course or a challenge like this, which makes it a very effective lead magnet. Looking for the best LMS plugin for WordPress to deliver your course with tearing your hair out?
Marketing emails need to be personalized to the reader and filled with interesting graphics. Few people want to read emails that are addressed "Dear Sir/Madam" -- as opposed to their first or last name -- and even fewer people want to read an email that simply gives them a wall of text. Visuals help your recipients quickly understand what the point of the email is.

The term "turnkey" refers to a package that is so complete in providing everything you need to start the franchised unit, all you have to do is "turn the key" and open the door to be in business. In a true turnkey package, the franchisor would include everything from finding the site, signing the lease, buying everything needed to start the business, completely building out the unit, hiring and training the staff, etc.
Por estarmos falando da captação de leads, o mais indicado é montar uma landing page para o seu webinar. Para quem não sabe, landing page é uma página que visa a conversão e utiliza de diversas ferramentas para esse fim; entre eles, um formulário. Ele deve ser pensado junto com as equipes de Vendas e de Lead Nurturing, pois essas áreas têm inputs importantíssimos de quais são os dados mais importantes a serem coletados das pessoas. 
Automotive repair is one of the most desirable and necessary businesses in the American economy. Here’s your opportunity to own an established, turnkey automotive service and repair business that boasts an excellent reputation and 15 years’ of solid profits. Customers rely on this business for preventative maintenance and scheduled services. Specialties include diagnosing and installing aftermarket and performance exhaust and emissions components and providing light under-car repair and service. The shop is located close to several affluent neighborhoods in a very clean, large commercial space. All associated furniture, fixtures, equipment and inventory are included. More info
Turn-Key Barber Shop. You would easily spend over $65K to build a location like this from scratch. Here you have the bonus of existing clientele and goodwill built over the past 3 years. This is a 1,000 sq. ft. space with a rent of only $1,680/mth. There are 8 years left on the current lease. They have 5 chairs and all furniture, fixtures and equipment are included in the sale price. This is a great shop in a great location along the South Shore of Suffolk County. The business currently has 3 barbers, plus the owner. The owner is willing to stay on for some time to assist in a training and transition period. In the past year the business had More info

Make sales on autopilot. Creating a sales funnel out of an email autoresponder sequence is a widely adopted strategy used by information marketers, but it can also be used by software companies, eCommerce businesses, and service providers. For example, it could consist of a series of educational videos, a sales video, and follow-ups to sell your information products. Or, you could create a sequence of free educational emails, and then invite leads to a live or recorded webinar where you make an offer. For eCommerce businesses, your sales sequence could include promo offers for products your subscriber has just viewed on your website.

Click through rates. Once your subscribers have opened your email, are they actually taking the action you need them to take? If you think that you have a low click-through rate, perhaps your body copy is not as effective as it needs to be. Consider the following: Is the copy of your email relevant to the subject line? Did you offer real value to your subscribers in the email? Is your call-to-action clear enough? Is the link easy to find?
Uma das etapas da jornada de compra do cliente é o reconhecimento do problema. Vamos usar como exemplo cursos de pós graduação online: depois de introduzir a pessoa nesse assunto, com dicas de como ter uma especialização pode agregar no currículo e aumentar o ganho salarial, ela entende que fazer uma pós pode ser uma solução e começa a se movimentar com este fim. 
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