First of all, BuzzFeed has awesome subject lines and preview text. They are always short and punchy -- which fits in perfectly with the rest of BuzzFeed's content. I especially love how the preview text will accompany the subject line. For example, if the subject line is a question, the preview text is the answer. Or if the subject line is a command (like the one below), the preview text seems like the next logical thought right after it:
Lighthouse Business Brokers is pleased to introduce an opportunity to acquire an industry leading distributor of a niche B2B products. This business has been around since 2000 and enjoys consistent demand with recent 20% YoY cash flow growth. The diverse customer base is 99% repeat and the seller does very little marketing or sales, offering tremendous opportunity to a new owner with the desire to grow by implementing a comprehensive marketing strategy. The niche product line this company sells are required by nearly every business, offering incredible growth potential. The seller of the business attributes their success to excellent customer service as they take the time to make sure the customer is getting the right product for their needs, rather than taking a generic one size fits all approach. This has resulted in a large base of loyal repeat customers. More info
Use personalization. Personalizing the content of your emails will make it so much more relevant and valuable to them. Personalization goes beyond sticking your subscriber’s first name into the email. You need to tailor the actual content of the email to address their needs. For instance, an online retailer will find it much more valuable to read an email with the subject line, “How to build backlinks to your eCommerce store” than just a generic subject line, “How to build backlinks.”
Saber fazer a geração de leads para a sua companhia pode ser o seu grande diferencial. Afinal, é a constante atualização da base de possíveis consumidores que impulsiona as vendas e cabe às equipes de Lead Nurturing e Vendas tratar e nutrir esses contatos para que eles passem por toda a jornada o consumidor, chegando enfim ao fundo do funil e tomem a decisão de compra.
I think this email also makes quite a brilliant use of responsive design. The colors are bright, and it's not too hard to scroll and click -- notice the CTAs are large enough for me to hit with my thumbs. Also, the mobile email actually has features that make sense for recipients who are on their mobile device. Check out the CTA at the bottom of the email, for example: The "Open Stitcher Radio" button prompts the app to open on your phone.
Turn-Key Barber Shop. You would easily spend over $65K to build a location like this from scratch. Here you have the bonus of existing clientele and goodwill built over the past 3 years. This is a 1,000 sq. ft. space with a rent of only $1,680/mth. There are 8 years left on the current lease. They have 5 chairs and all furniture, fixtures and equipment are included in the sale price. This is a great shop in a great location along the South Shore of Suffolk County. The business currently has 3 barbers, plus the owner. The owner is willing to stay on for some time to assist in a training and transition period. In the past year the business had More info