First of all, BuzzFeed has awesome subject lines and preview text. They are always short and punchy -- which fits in perfectly with the rest of BuzzFeed's content. I especially love how the preview text will accompany the subject line. For example, if the subject line is a question, the preview text is the answer. Or if the subject line is a command (like the one below), the preview text seems like the next logical thought right after it:
Write great subject lines. David Ogilvy once said that 80 cents of your dollar should be spent on writing headlines. With emails, the subject line is just as important. If it doesn’t catch your attention, you won’t open it. So, spend the majority of your time writing and polishing your subject line. A great email subject line entices curiosity about the content of the email. It’s also personal, and highly relevant to the recipient.

Turn Key Ready Thriving Pet Grooming Business For SaleOver 6000 regular clients list with scalable software system we have used from day 1.We are highly rated in Houston in Google and Yelp. Our marketing has great presence on social media. We are currently operating with 4 full time, and 1 part time employees.This dog grooming business opened in 2011. It is highly profitable, popular and a great opportunity for someone with any experience to jump in dog grooming. Our Dog Grooming Salon is very busy with a long-term established customer base. We pride ourselves on the quality and continuity of the services our salon provides to a client More info
PRIME Arlington location-107 seat Newly Renovated Asian Restaurantwith Full Liquor License and BarBeautiful!Business 360 Advisors is pleased to offer a 107 seat restaurant with full liquor license. Good visibility on high traffic street. Active eating and drinking area, well established location. Great equipment: 16' hood plus a 6' hood, walkin cooler etc,etcBeautifully renovated. Turnkey Opportunity.SALES $14,000 per week (6 days)LICENSE Common Victualler, Full LiquorSEATS licensed for 107SQUARE FOOTAGE 2000sq. ft. plus full basement for prepRENT $6200 including taxes. ASKING $250,000The owners want to keep the sale confidential. Please do not discuss the sale in the restaurant. I More info

GoDaddy Email Marketing provides great statistics to show you how many people are opening, engaging with and sharing your email. There’s no mystery or guesswork. You can even compare different emails side-by-side to quickly see which emails get the best response. Once you know what appeals to your readers, you can refine your emails for even better results.
Email marketing is the practice of sending various types of content to a list of subscribers via email. This content can serve to generate website traffic, leads, or even product signups for a business. It's important that an email campaign's recipients have personally opted in to receive this content, and that each newsletter offers something of value to them.

Uma das etapas da jornada de compra do cliente é o reconhecimento do problema. Vamos usar como exemplo cursos de pós graduação online: depois de introduzir a pessoa nesse assunto, com dicas de como ter uma especialização pode agregar no currículo e aumentar o ganho salarial, ela entende que fazer uma pós pode ser uma solução e começa a se movimentar com este fim. 

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